Interlinking on Social Media

Social Media

So, my journey on Facebook Blueprint continues, and as I learn more about how social media works (from a business perspective, I mean we all know how to use Facebook, right?) I figure out that everything is interlinked.

As much as this can be a blessing, running an ad campaign across multiple media outlets (Facebook, Instagram, WhatsApp, Messenger, LinkedIn, Pinterest, etc) could be costly. But from one, you can manage a whole plethora of ads to multiple points of access.

Now, this may seem brilliant, and it is; the use of ads in one place as opposed to 5, 6 or 20 is a major upgrade. But sometimes the reality is just that people don't always have the time to set it all up, or they just don't use the different types of social media. So is it really worth the bother?

Well, yes. If previous experience in job roles I've done is anything to go by, then using many types of media, including online, can have massive effects on a business. Sure, I dare say there are a lot of big companies that don't use certain social media; an example being Apple not having an official presence on Facebook until 2013, but they did elsewhere. This doesn't mean anything, as it certainly hasn't hurt the reputation of the brand (Apple).

So, for me, although I'm interlinking everything I can (I currently run a Facebook business page, Instagram business account, Blogger blog and constantly updating my LinkedIn account), it's not always necessary to have such a big presence online. The old saying of "less is more" is always relevant.

Having said all this about interlinking social medias together, we all use different styles and types of social media as we are all different. It's what we're comfortable with, and what we already know or are willing to learn. Sometimes, it's a case of being shown how to do something on one that draws us to it. I never used Instagram until my wife showed me what it was all about. My personal feed has over 300 posts now, over the course of around 5 years.

Interlinking is brilliant for some things though. I can post on Instagram, and have it sent to Facebook. I just wish sometimes that links in one would work in the other. Like when you tag a company in Instagram, it should convert it to the relevant account on Facebook. Maybe I should suggest that to be done?

Studying Hard...

Studying hard...

Morning!

As I scroll through what I've learnt so far (I'm looking specifically at Facebook and Instagram at the moment), it's easy to see how far I have got.

I've learnt that a Facebook Page is a valuable tool to any small business or individual based on their needs and their customers' needs, and also that there are many ways to interact with a customer base.

So, onward with more learning, as it will enable me to discover new ways to interact with people. Setting up my Page, A Little About Me., allows me to explore this world, as for me, learning on the fly is how I seem to learn best.

What I need to do is add more people to my Page, assign Editors (they can help me to moderate the page), and draw people in via networking. Networking a site or Page sounds easy, doesn't it? I can assure you that you can do as much networking as you wish, but getting those people you have networked with to either [for me] like my page, or to sell products is more difficult. This is where eye-catching displays, interaction with people's comments and using insights can help. Sometimes you need all the help you can get.

As I said before, onward with the learning.

A Little About Me.

A Little About Me.

Hello there!

My name is Barry Lee.

So, this is my first proper go at a Blog.

For some reason, I’ve always wanted to do one, but never fully got around to it. I always thought it would be super time consuming, and not worth the bother. But, in recent times, I have found it easy to set up, and also with this being my first post, I have some material that I can pull up and use for a few posts.

What I’m trying to do is learn how the background of the Blog works. For me, this is important, as it should provide the skills I need for a new job. You see, I’m about 15 years out of practice with computers, and for me that’s not a good thing, as I want to go into the IT sector for work. That doesn’t mean that I cannot do a thing with them. I mean, I’m still proficient with Microsoft Windows (having used every version of home computing Windows since 2000/XP, and a few Server editions too), and use it on a daily basis in my current role at a school for children with conditions on the Autism spectrum.

But, having said that, the industry, and computers in general, have changed significantly with the introduction of Facebook, Instagram and other social media sites. These have all come along since I learnt my BTEC back in 2003-2005. We’ve had the inclusion of iOS and Android, being two new operating systems that are run by Apple and Google, respectively. Touch screens, smart devices, consoles even have an operating system since I did that course. So, it’s no wonder I feel a little out of touch with the modern world.

So, it is my aim, that along with this Blog, and a new Facebook page that I created (to which there is a link somewhere here), I re-learn the ways of the source [code], gather the magic and find new ways of doing things. My plan is to learn how to do Social Media stuff, how to integrate it into modern life, how to run things properly through online courses, and to hopefully find another job as a result. This is what 2020 is all about for me.